Marketing Mouths | Healthcare Marketing and Content PodcastAuthor: DoctorPodcasting.com
Marketing Mouths is a podcast series for healthcare marketers by healthcare marketers. Conversations with hospital marketing directors, digital marketing experts, social media pros, IT specialists, PR people, Physician Relations pros, and other interesting people that operate, or help those that operate, marketing and related departments at hospitals all over the U.S. You'll learn and share and have a little fun at the same time. Don't miss the soon to be infamous "Marketing Mouths Wheel of Questions" at the end of every PodChat - where Bill asks more personal questions of the MM guests. Marketing Mouths. Think of it as "word of mouth" marketing information fresh off the lips of health marketing experts. Language: en-gb Genres: Health & Fitness Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ep14: Crisis Communication: Kena Lewis
Tuesday, 14 May, 2019
In this episode, guest Kena Lewis shares tips on: How Orlando Regional Medical Center responded to the Pulse Nightclub shooting in 2016 Using an approval system for outgoing communications to update social media and press Getting a crisis plan in place ahead of time Creating a list of contacts for subject matter experts Finding good news stories after the crisis Being transparent within the limits of your organization Seeking guidance and structure from FEMA’s Incident Command System Listen in as Kena Lewis joins Bill Klaproth to share her best advice on handling crisis communications. Get in touch with Kena:TwitterEmail
