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SMC: School Marketing and Communications  

SMC: School Marketing and Communications

Author: imageseven

Insights into the world of school marketing and communications, presented by Charlie Maughan, Rita Kilroy and the imageseven team. The education industry is an increasingly competitive one - a school is a business, and a marketing strategy can no longer be an afterthought.
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Language: en

Genres: Business, Education, Marketing

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236: The solution to your video content needs
Episode 236
Wednesday, 3 December, 2025

School marketing and communications with Charlie Maughan, James Tindall and José Caceres In the final episode of SMC for 2025, Charlie is joined again by Senior Account Manager James Tindall and imageseven's Director of Design — José Caceres — to discuss a new video content solution created to help schools produce consistent, high-quality content – imaginate. The team explores how imaginate supports schools by connecting overarching strategy with the demands of day-to-day content creation. In the Deep Dive, the team assess what makes a design feel truly balanced and 'just right', focusing on the importance of visual principles such as grids and structure to typography and colour schemes. In Rants and Raves, the trio dissect this year's Christmas ads and discuss those that created a compelling story and who missed out.   Episode links: imageseven.com.au/imaginate Good Visual Design, Explained – Neilsen Norman Group – Kelley Gordon The Worst and Best Christmas Ads in 2025 - Encodify Got more questions for Charlie and the team or want to share what you'd like to see from the team in 2026? You can ask them via the following: Email: smc@imageseven.com.au  Survey: imageseven.typeform.com Here at imageseven, we are always on the lookout for great people to join the team and we have a few opportunities open. To view our available positions or enquire further, head to https://www.imageseven.com.au/work-with-us/

 

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