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Sales Success StoriesAuthor: Scott Ingram, B2B Sales Professional
What are the best sales professionals doing to get to the top? In the Sales Success Stories podcast, Scott Ingram interviews and deconstructs world class sales performers to uncover their favorite sales books, habits, routines, strategies and tips. These salespeople are the A players among A players. If you're in B2B Sales, Enterprise Sales, SAAS Sales, selling professional services, serving as an account manager or otherwise interested in revenue growth there's something for you in these conversations. While created primarily for the individual contributor regardless of where they are in their sales career there's probably some value in here for you if you're a sales manager, sales leader or otherwise involved in revenue management, leadership or strategy. Learn more at Top1.fm Language: en Genres: Business, Careers, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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203: Stephen Oommen on The Referral Effect, Reputation as Revenue, and Founder-Led Selling
Episode 203
Tuesday, 8 September, 2026
Stephen Oommen has 25 years of go-to-market experience across Microsoft, ADP and Outreach, and he now runs The Referral Effect, coaching sellers and sales leaders on turning relationships into revenue. He left an executive role, and the 70 to 80 hour weeks that came with it, to be a full-time father and build something of his own. That business cleared multiple six figures and turned a profit in its first year, and by his own estimate roughly 98% of the revenue across his entire career has come from relationships and warm referrals. This is the first Founder Led episode of Sales Success Stories, a new lane for founders who are still doing the selling themselves. Stephen lays out the three things that made the jump work, gets specific about the eight to twelve lead sources he runs and why communities are the most slept-on of them, and takes the story back to growing up as one of the few minorities in his Oklahoma school and later reclaiming the word chameleon as the empathy that now drives his referrals. Full show notes, the complete transcript and every link from this episode are at top1.fm/203
