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Designer Discussions : Remodeling Business MarketingAuthor: Mirjam Lippuner, Jason Lockhart, Maria Design Appy
Welcome to Designer Discussions, where kitchen and bath business owners get the latest training, education, and industry news to elevate their brands and attract high-quality clients. We go beyond surface-level strategies, offering proven tactics to help you stand out and succeed.Our expert hostsJason Lockhart, Maria from DesignAppy.com, and Mirjam Lippunerbring insider tips, interviews, and best practices to ensure your business thrives. Whether youre looking for expert guidance on marketing, securing premium clients, or staying ahead of industry trends, we provide the knowledge you need to confidently implement changes that boost your success.Are you looking to take it a step further? Our monthly training and mentoring services offer hands-on, practical solutionswhether you prefer a do-it-yourself approach or a done-for-you service. Say goodbye to uncertainty and hello to a strategic plan that guarantees growth. Tune in, take control, and make the impactful changes you aim for. Language: en-us Genres: Business, Business News, Marketing, News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Listen to this before setting your 2026 Marketing Goals
Episode 161
Thursday, 26 February, 2026
Planning your 2026 marketing but not sure where to start—or how to fix what’s not working? We break down a practical path that helps design professionals win more of the right projects without burning hours on tactics that don’t convert. It begins with the must-have foundations: a clear ideal client and a website that proves credibility in seconds. From there, we show how to get discovered locally and convert interest into consultations with a few focused moves.We walk through the top channels we track each year for designers and remodelers, then spotlight the ones that deliver reliable lift on normal budgets. You’ll hear why Google Business Profile is the smartest entry point for local SEO, how to fully complete and optimize your listing, and how posting a couple times a month can nudge you into the map pack. We also tackle social media with a calm, sustainable plan: four strong posts a month, a clear message about who you serve, and project-driven storytelling that builds trust. No daily grind required.You’ll learn how to turn ongoing jobs into content—before-and-afters, process snapshots, and client outcomes—and how to use a fast competitor scan to spot service gaps you can own. We touch on connected TV advertising too: when it makes sense, what it costs, and why most firms are better served mastering the basics first. By the end, you’ll have a checklist to align your message, update your proof, and focus your time where it actually moves the pipeline.If this helped, follow the links in our show notes for the CEU replay and our social masterclass, then subscribe, share with a colleague, and leave a quick review so more designers can find the show.If you would like to get the links and show notes for this episode, click on the link below:https://www.designerdiscussions.com/episodes/episode-161-Listen-to-this-before-setting-your-2026-Marketing-GoalsNKBA PresentationTransform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business. Join us for our Academy sessions and workshops: https://www.designerdiscussions.com/academy.htmlDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. Download our FREE Client Avatar Guide Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY
