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The Business ATvantageAt the intersection of Athletic Training and Business Author: Alisha M. Pennington MS ATC
At the intersection of Athletic Training and Business, host Alisha M. Pennington, introduces and explores a variety of business topics and helps the listener discover how they relate to the profession of athletic training. Language: en Genres: Business, Education, Self-Improvement Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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S05 Episode 8 - Executing and Sustaining Change in Athletic Training
Episode 8
Tuesday, 27 January, 2026
Change in athletic training doesn’t happen when a plan is written; it happens when that plan is executed, tested, and refined over time. Many athletic trainers stall not because they lack vision or strategy, but because sustaining change requires resilience, feedback, and consistent follow-through.In this episode, we break down what transformation actually looks like in athletic training. You’ll learn how to execute strategic pivots, navigate setbacks, and use data and feedback loops to refine systems over time. From emergency action plans to documentation culture and injury-prevention programs, this episode shows how real change is built through messy action, continuous improvement, and purposeful execution.
