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Not Another CEO PodcastOur mission is to bend the curve for Founders and CEOs. Author: Not Another CEO
Our mission is to bend the curve for Founders and CEOs. At Not Another CEO, we know theres no formula for running a business. Leadership is forged through unique journeys, real challenges, and hard lessons. Our exclusive content showcases unfiltered stories and practical guidance from those whove crawled through the trenches. Our platform offers the largest library of CEO insights and how-to guides, sourced directly from a diverse community of leaders. Find our full video library, detailed playbooks, deep dives, and lessons learned on our Substack here https://notanotherceo.substack.com/ Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Entrepreneurship Rooted in Values - Betsy Fore - Tiny Organics - Episode #72
Episode 72
Tuesday, 4 November, 2025
How do you build something meaningful without losing yourself in the process?In this episode, David talks with Betsy Fore, Co-Founder and former CEO of Tiny Organics and Founding Partner of Velveteen Ventures. Betsy shares her remarkable journey from toy inventor to serial entrepreneur and impact investor, becoming the first Native American woman to raise a Series A along the way.She opens up about co-creating Tiny Organics alongside 100 founding families, facing setbacks like her unaired Shark Tank appearance, and learning to redefine success through purpose and presence. Betsy also reflects on the lessons that shaped her new book, Built on Purpose, blending practical entrepreneurship with spiritual grounding and a values-driven approach to leadership.Now, through her venture fund and nonprofit, Betsy is focused on investing in solutions that uplift communities, children, and the planet, showing that business can be both profitable and deeply purposeful. Takeaways: Unforgettable Beginnings and Tiny Organics' Success: Betsy's tale begins with her concept of engaging 100 founding families, transforming them into co-creators of Tiny Organics and fostering community-driven innovation.Embracing Challenges and the Road Less Traveled: Betsy's first entrepreneurial venture, a Fitbit-like product for dogs, taught her the significance of understanding consumer behavior and product-market fit. A Unique Shark Tank Experience and Fundraising Insights: Navigating numerous challenges, including a memorable Shark Tank experience, Betsy shares insights into the traditional venture fundraising path and the nuances of raising capital, particularly as a Native American woman.Discovering Purpose Beyond Business: Betsy's inspiration for her debut book, Built On Purpose, stemmed from a desire to demystify the practice of manifestation and align it with business creation.Melding Investment with Impact: Through Velveteen Ventures, Betsy shifts her focus towards using her skills to benefit her community and the broader planet. Her investments in healthcare, climate, and solutions for children.Quote of the Show:“The most important relationship a founder can have isn’t with investors or customers. It’s with themselves." - Betsy ForeLinks:LinkedIn: https://www.linkedin.com/in/betsyfore/ Website: https://www.tinyorganics.com/ Ways to Tune In:Substack: https://notanotherceo.substack.com/Spotify: https://open.spotify.com/show/1NQ9oAB2XKlgWeL8iEQXg0 Apple Podcasts: https://podcasts.apple.com/us/podcast/not-another-ceo-podcast/id1751581707 YouTube: https://www.youtube.com/@NotAnotherCEOPodcast Transistor: https://podcast.notanotherceo.com/ #NotAnotherCEO #BusinessSuccess #TinyOrganics #VelveteenVenturesChapters:00:00 Intro01:26 Building Tiny Organics with Founding Families07:47 From Tiny Organics to National Recognition08:34 Lessons from a Previous Venture13:51 Shark Tank Experience19:18 Navigating the Venture Capital Landscape25:07 Securing Initial Funding and Building a Strong Advisory Board26:15 Realizing the Importance of Giving Back27:55 Founding Natives Rising and Healing Through NLP29:20 Investing in Underrepresented Founders31:39 Writing 'Built on Purpose' and the Power of Manifestation35:38 Inspiring Stories from Native American Founders38:21 Launching a Venture Fund with a Purpose41:26 From Rural Illinois to International Success49:35 The Importance of Self-Compassion for Founders50:35 Outro
