 |
Mindful School MarketingHelping independent school marketers discover strategies to mindfully manage their responsibilities and actions to achieve their goals. Author: Tara Claeys & Aubrey Bursch
The Mindful School Marketing podcast discusses topics relevant to independent school administrators and marketers for K-12 independent private schools and camps. The podcast offers a mix of discussions and interviews with professionals both within and outside of the independent school community. We will cover the connection between mindfulness and success at work and at home, and how mindfulness applies to effective independent school marketing and administration. Co-hosts Aubrey Bursch and Tara Claeys conduct casual and meaningful conversations to help their listeners discover new strategies, tactics, ideas and tools for improving their school enrollment and retention, productivity, and overall happiness. Language: en-us Genres: Business, Education, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
127. How School Leaders Can Beat Burnout with Brooke Carroll
Episode 127
Wednesday, 25 March, 2026
Burnout in schools isn’t just about being busy or overwhelmed, and it’s not something a day off or better time management can fix. In this episode, we unpack what burnout actually is, how it builds over time, and why so many school teams are feeling it more deeply right now. In this episode of Mindful School Marketing, we are joined by Brooke Carroll, principal, consultant, and coach at Acies Strategies, where she supports small school leaders through complex operational and leadership challenges. Brooke brings a clear and practical perspective to what’s really driving chronic stress inside schools, from unclear expectations to culture and workload realities, and where leadership and systems may be unintentionally contributing to it. If you’ve been feeling stretched thin or noticing it across your team, this conversation offers a more honest look at burnout and what can actually be done about it without adding more to already full plates. In This Episode, We Discuss: How burnout is defined and why most people mislabel it The stress continuum and how teams move from stress into burnout What excessive workload does to decision making and morale Where lack of clarity creates friction and second guessing How culture shows up in daily behaviors, not just stated values The pressure of being a team of one in marketing or enrollment Why burnout is often a systems issue, not an individual problem Ways leaders can shift team experience without adding cost What managing energy looks like in a real workday
