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Michele Gelfand on Social Norms  

Michele Gelfand on Social Norms

Author: Becky Ryan

Living in a loosely regulated society, the very term social norms can be vaguely threatening, as if these norms are a threat to freedom always lurking on the periphery. But cultural psychologist Michele J. Gelfand says norms are not the enemy they are one of our most important inventions. Culture, she says, is this set of values, norms, and assumptions about the world that were socialized into from the time were babies. We follow social norms and we need social norms to navigate. Its really an incredible human invention that helps us predict each others behavior and coordinate on la
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Language: en

Genres: Science, Social Sciences

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Michele Gelfand on Social Norms
Thursday, 3 June, 2021

Living in a loosely regulated society, the very term “social norms” can be vaguely threatening, as if these norms are a threat to freedom always lurking on the periphery. But cultural psychologist Michele J. Gelfand says norms are not the enemy – they are one of our most important inventions. “Culture,” she says, “is this set of values, norms, and assumptions about the world that we’re socialized into from the time we’re babies. We follow social norms and we need social norms to navigate. It’s really an incredible human invention that helps us predict each other’s behavior and coordinate on large-scales on a regular basis.”

 

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