Zero Prime Podcast

Author: Data Council

The Zero Prime Podcast with Pete Soderling explores the early stories of top startups as seen through the eyes of their engineer-founders. In each episode we uncover insights on what it takes to start a company as an engineer in the words of the founders themselves. From the most cutting edge infrastructure companies to the newest trends in developer tooling, we introduce you to the engineer-founder personalities behind the up and coming software startups that you cant afford to ignore.
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Genres: Business, Entrepreneurship, Technology

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E32: Lightning Strikes Twice: How Eldad Farkash Built Two Data Unicorns Back-to-Back
Tuesday, 16 September, 2025

On this episode of the Zero Prime podcast, tune in to our conversation with Eldad Farkash, Co-founder and Chairman of Firebolt. With over two decades in data architecture, Eldad spent 14 years as CTO of Sisense before building Firebolt into a next-generation data warehouse.Get a glimpse into Eldad’s approach as a rare founder who's built not just one, but two unicorns from the ground up. Eldad shares what life is like as a founder in the Tel Aviv tech scene, reveals how he applied hard-won lessons from Sisense to speed-running Firebolt to unicorn status and breaks down why he believes intelligent data ordering and storage management are the keys to guaranteeing lightning-fast database performance. Don't miss this episode if you want a glimpse into the future of data infrastructure with one of the industry's leading architects!-- Mark your calendars for May 12-14, 2026 and join us for Data Council AI, the technical conference built by engineers for engineers. It's the only event where you'll be able to connect with 2,000+ practitioners for 3 full days of technical deep dives, battle-tested architectures and production insights in San Francisco, the heart of the AI world. Visit us at https://www.datacouncil.ai/ for the latest updates or subscribe to the newsletter as we release more details about the 2026 event!