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Legends of Adtech PodcastA podcast by The Digital Voice and Adtech Juice Author: The Digital Voice
Adtech moves fast. Yesterdays innovation is todays warm-up act. Welcome to Legends of Adtech, created in conjunction with The Digital Voice and Adtech Juice: the podcast where we go beyond the buzzwords and straight to the people at the cold face of the adtech industry. Every two weeks, we sit down with the industrys boldest thinkers, pioneers, and disruptors, to find out how theyre rewriting the game. This is their story. The Legends of Adtech podcast is where the industry's biggest voices spill their secrets. This season, we're turning the spotlight on six past winners of ExchangeWires Adtech Personality of the Year: the biggest names, trailblazers and innovators in the adtech and martech industries and what makes them tick. From career-defining moments to fearless future-gazing, were digging into what really makes an adtech legend, leaving no stone unturned as we hear from industry legends on what really matters in the advertising world today. Join hosts Julia Linehan and Kasey Pass as they take a deep dive into what makes the industry tick and face the future of adtech. Also listen to our previous seasons of Off Record, On Point: The Workplace Culture podcast from Digital Voice. Off Record, On Point is a deep dive into workplace culture, from leadership to authenticity, mentoring to gender equality. Uncovering the biggest secrets and most under-discussed topics in the AdTech and MarTech industries, we leave no stone unturned as we hear from industry legends on what really matters in the advertising world today. All off record, all on point! To stay up to date on what, where, and when at Adtech Juice and The Digital Voice make sure to follow us on our other social channels too: LINKEDIN: https://www.linkedin.com/company/adtechjuice YOUTUBE: https://www.youtube.com/@thedigitalvoicePR WEBSITE: https://www.adtechjuice.com For the latest news, visit https://www.thedigitalvoice.co.uk Language: en Genres: Business, Marketing, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Legends of Adtech: The Alchemist - Leila Seith-Hassan, Chief Data Officer, Digitas UK
Episode 4
Friday, 9 January, 2026
In the first Legends of Adtech episode of 2026, Julia Linehan is joined by Leila Seith-Hassan, Chief Data Officer at Digitas UK, a global data leader turning raw numbers into meaningful impact.From her early career in Australia to senior leadership roles across the US, Europe and the UK, Leila shares how data, creativity and responsibility intersect in modern advertising. This honest conversation explores ethical AI, diversity in STEM, and why data should enable creativity rather than replace it.Leila also unpacks the backlash around AI-generated advertising, explains why “lazy” use of AI is the real threat to creativity, and shares why representation in data, technology and leadership roles is critical to building fair, effective systems for the future.You’ll also hear Leila’s perspective on:The role of data in shaping creative ideasWhy diversity is a competitive advantage in adtechHow AI is changing (but not replacing) creative, media and data rolesWhat it really means to lead responsibly in a data-driven industryWhy finding the right company culture can unlock career growthWhether you work in adtech, martech, data, media, creative, or leadership, this episode is essential listening for anyone looking to shape the future of advertising with intelligence and integrity.Welcome to Legends of Adtech: the podcast where we go beyond the buzzwords and straight to the people at the coalface of the adtech industry. Every two weeks, we sit down with the industry’s boldest thinkers, pioneers, and disruptors, to find out how they’re rewriting the game. This is their story.Connect with Leila: https://www.linkedin.com/in/leilaseithhassan/Learn more about Digitas: https://www.digitas.com/en-usAbout Leila:Leila is the Chief Data Officer at Digitas. Her career has spanned several continents, including Australia, the USA, Europe, and currently the UK. She brings extensive experience from roles with multinational corporations such as American Express, Nestlé, GSK, and IBM, in addition to various market-based organisations.Beyond her technological and leadership accomplishments, Leila is a staunch advocate for ethical AI and diversity in STEM fields. Recognised as a thought leader, she significantly influences the dialogue around AI ethics, impacting cultural, business, and societal norms. Her accolades include being named a BIMA 100 Champion for Change and a DATA IQ Top 100. Leila also chairs the Data & Marketing Association’s Marketing Ethics committee and serves on their AI committee, driving forward the ethical use of data and AI in marketing.About Digitas:Digitas harness the power of connection to make positive impact every day. They have a relentless focus on creating connections to help their clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.They are making positive impact with their amazing clients, through their capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media. Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, they're proud to work with some of the world’s leading brands.Digitas. Experience the power of connection.About The Digital Voice™...
