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Flourish Academy PodcastAuthor: Heather Lahtinen
Our purpose at the Flourish Academy is to leave people better than we found them. We hope to inspire and motivate you to reframe your thinking in a way that serves you. Our hope is that you will reply with, "wow, I never thought of it that way." Language: en Genres: Education, Self-Improvement Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Podcast Ep 429 - Stop Telling Yourself You Can't Get Clients
Episode 429
Sunday, 30 August, 2026
What if your brain is already working hard to prove you right? In this episode, Heather explores how confirmation bias, attention, and identity influence the way photographers see their businesses. If you keep telling yourself there aren't enough clients, people won't pay, or you're bad at marketing, your brain becomes remarkably good at finding evidence to support those beliefs. Heather explains how to interrupt that cycle, choose more useful thoughts, and intentionally train your brain to notice opportunities, solutions, and possibilities you may have been overlooking. Key Takeaways: Your brain looks for evidence that supports what you already believe. Your beliefs influence what you notice, how you interpret experiences, and what opportunities you recognize. "I don't know how to get clients" is not a permanent fact. It may simply mean you don't currently know how to get your next client. One experience doesn't prove a universal truth. A ghosted inquiry or a price objection doesn't mean nobody wants your work. Your brain can build either a positive or negative case. The thoughts you repeatedly practice become the evidence your brain searches for. Identity changes behavior. When you see yourself as someone who can figure things out, your actions begin to reflect that belief. "I'm an athlete" becomes a useful identity. Heather shares how this thought changed the choices she naturally made around movement, food, and health. You don't need to lie to yourself. Choose thoughts that are believable and useful, such as "There are people who would love what I offer." Marketing opportunities may already be around you. When you believe opportunities exist, you become more likely to notice people, conversations, and connections that could lead somewhere. Don't use mindset work against yourself. Noticing an unhelpful thought isn't another reason to criticize yourself. It's simply information. Ask: "What am I training my brain to prove?" This question can help you recognize the story you're building and consciously choose a different one. What if your brain has been proving your limiting beliefs right this entire time? What if the clients, opportunities, and possibilities aren't missing—you've simply stopped noticing them? The story you repeat becomes the evidence you see, the actions you take, and the results you create. Press play and discover what you're training your brain to prove—and how to start building a completely different case. How to Support the Podcast: Subscribe to the podcast on iTunes or wherever you listen to podcasts. Please like, share, and leave a review. If you like the content, please share with your friends by posting on social media so that we can reach and impact more people. Join our next free coaching workshop: www.getcoachedbyheather.com Connect: Heather Lahtinen: Website, Facebook, Instagram
