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Communiqueso PodcastAuthor: Kate Attilio and Laura Ewan
Are you an in-house marketer feeling stuck because the marketing industry is moving faster than your firm? Are you lacking the freedom to test or implement what you learn through reading and professional development? Are you frustrated with the opportunities for growth available within your industry? YOU ARE NOT ALONE. The Communiqueso Podcast seeks to inform, advise and inspire in-house marketers to challenge the status quo and create organizational change by sharing expertise and candid stories of success and failure. We bring you weekly marketing, communications, and career insight from professionals in the field who have who have leveraged their expertise and talent to create real change and advance the role of marketing within their organizations. These thought leaders and advocates have walked the walk, and now were inviting them to talk the talk. Grab a chip and dig in. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Double Dip: Sylvia Montgomery, CPSM
Thursday, 23 June, 2016
On Monday's episode, we welcomed Sylvia Montgomery, CPSM to talk to us about how original research can be used as a content marketing tool. For today's Double Dip, we’re back with Sylvia to learn more about how her career, and how she went from a graphic designer to a brand and marketing expert in the professional services niche.
