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Sales & Cigars  

Sales & Cigars

Author: Walter Crosby

How do you increase sales in your organization? Host Walter Crosby sits down with cigar in hand and has growth minded conversations proven to boost sales. Crosby sets the table by identifying areas where you can excel by first acknowledging the misunderstandings. Like every great sales person he takes time to reflect, strategize and execute. Sit back, listen in, and puff that cigar because Walter Crosby will light you up!
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Language: en

Genres: Business, Entrepreneurship, Management

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Sales and Cigars | J. Lesperance | Unpacking Intellectual Property with The Patent Baron | Episode 201
Tuesday, 19 November, 2024

Walter Crosby welcomes intellectual property expert J. Lesperance, known as "The Patent Baron." They explore the world of IP for business owners—breaking down trademarks, copyrights, patents, and trade secrets. JB’s unique background as both an engineer and attorney makes him an insightful guide for business owners seeking to protect their valuable assets. Highlights Moments Must-Know IP Protections: Learn why simple steps like trademarks, copyrights, and NDAs can be game-changers for business owners. Trade Secrets & Competitive Edge: JB explains why securing trade secrets is vital and how easy missteps can expose your business to risks. Walter’s Story on Memory & Cigars: Don’t miss Walter’s personal take on the nostalgic power of cigars, reminding us that some scents can take you back to cherished moments. Grab a cigar, mix your favorite cocktail, and get ready for an episode filled with valuable insights and actionable advice. Get Walter Crosby's new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": https://helixsalesdevelopment.com/scale-your-sales    Connect with J. Lesperance: LinkedIn: https://www.linkedin.com/in/j-baron-lesperance-patent-attorney-ip-protection-barrister-solicitor/  Website: www.patentbaron.com  X: x.com/ThePatentBaron  Book a consultation to protect your intellectual property. Connect with Walter Crosby: Email: walter@helixsalesdevelopment.com  LinkedIn: https://www.linkedin.com/in/walterlcrosby/  Website: https://helixsalesdevelopment.com/  Calendly: https://calendly.com/walter-helix/ Get my new book, "Scale Your Sales: Avoid the 7 Critical Mistakes CEOs Make": https://helixsalesdevelopment.com/scale-your-sales/    Follow & Subscribe for More Episodes Stay connected to Sales and Cigars for more episodes blending sales mastery with cigar culture.   Developed by Titan Media Worx – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! Visit our website: https://titanmediaworx.com/ Hashtags: #SalesAndCigars #IntellectualProperty #EntrepreneurTips #ProtectYourBusiness #Trademarks #Patents #WalterCrosby #ThePatentBaron #BusinessGrowth #CigarsAndSuccess  

 

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