Spike Native Network

The Spike Podcast is Australias guide to excepti

Author: Spike Native Network

The Spike Podcast is Australias guide to exceptional content marketing. In each episode, the team interviews leading content industry heads to shed light on current events, trends and developments in the world of content marketing. As content marketers, we have a responsibility to educate and entertain in our storytelling, and keep our audience coming back. The Spike Podcast provides up-to-date insights and ideas for the informed marketer. http://www.spike.com.au
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Language: en

Genres: Business

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Angus Mcdonald – Hubspot
Monday, 20 November, 2017

This episode of the Spike Podcast features Angus McDonald of Hubspot. The success and focus of Hubspot’s content production strategies have fuelled the company’s impressive growth over the last 10 years. Angus is the head of small business sales, ANZ – and works on the back of this content machine to create new business. Co-hosts Tim Johnson and Andy Scott discussed with Angus his approach to sales within the Hubspot framework and the nuances of producing such an enormous breadth of content. Further, Angus gave us a sneak peek into what’s on the horizon for Hubspot in the near future and what he’s excited about for 2018.