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LIFT Your ShopAuthor: Kelsey Outram
The LIFT Your Shop podcast is a place to get insights from some of the most respected and outstanding auto repair industry experts around the nation. Kelsey Outram, CEO of LIFT Auto Repair Marketing and co-author of the book Drive More Business: A Step-By-Step Guide To Internet Marketing for Auto Repair Shops, hosts, and discusses all things that help lift your auto repair shop from marketing, staffing, culture, expanding, procedures, tech and more. With the insights shared in each episode, shop owners will learn how to grow their shop and be a leader in the automotive industry. Language: en-us Genres: Automotive, Leisure Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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67 - How Jay Huh Built A Multi-Million Dollar Shop
Friday, 3 April, 2026
What does it really take to build a highly profitable auto repair shop—even in a tough location?In this episode of The LIFT Shop Podcast, Kelsey sits down with Jay Huh, owner of CARMEDIX in Durham, North Carolina, to break down how he went from working out of his home garage to building a shop generating over $3 million in revenue—and consistently netting $60K–$100K per month.Jay shares the real story behind his journey, including the mistakes, mindset shifts, and systems that allowed him to scale, simplify, and ultimately step out of day-to-day operations.This episode dives deep into what actually moves the needle in a shop—from pay plans and hiring to marketing strategies that drive consistent car count.What You’ll Learn:Why most shop owners stay stuck (and how to break out of it)The difference between working in your shop vs on your shopHow to structure commission-based pay plans that drive performanceThe key metrics every shop owner must track dailyWhy gross profit dollars matter more than percentagesHow to consistently hire technicians—even in a “shortage”The marketing strategy that keeps bays full (including direct mail)Why systems—not location—determine your success
