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Conquer Local PodcastLearn, Lead, and Conquer Local; Together Author: Conquer Local
Welcome to the Conquer Local podcast, hosted by Vendasta Co-Founder, Jeff Tomlin. Get insider content geared toward helping you better serve local businesses, from interviews with sales & marketing experts to exciting new ideas that will improve your digital revenue dramatically. Subscribe now to start conquering. Presented by Vendasta. Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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805: LLMs Are LYING About Your Business (Here’s How to Control It) | Steve Toth
Wednesday, 1 October, 2025
▶️ Watch this episode on YouTube🎯Do businesses know how they are being represented by LLMs? 🎯If LLMs (ChatGPT, Gemini, Perplexity, Google AI Overviews) are where buyers now begin, your job isn’t to just “rank in Google”. It is to be the #1 brand AI recommends. In this episode, SEO expert Steve Toth from the Notebook Agency, shows exactly how to win with AEO and make AI engines accurately represent and recommend your business, using his unique Framework and a practical playbook you can implement this week.In this episode, you'll learn:👉 Why LLMs are lying about your brand: Why AI Gets Your Business Wrong, why it misrepresents you, and what you can do about it.👉 The truth Pack: How to compare what LLMs say about you vs. your sales-grade answers, then close the gaps so AI gives the right recommendation.👉 Reverse-Interrogation Audit: The exact prompts to ask ChatGPT, Gemini, Claude and Google AI overview, to reveal your pricing, feature, fit, proof, and support gaps—and how to fix them.👉 Deal-Breaker Coverage: Use “Deal Breaker Detector” style prompts to surface ICP-critical questions (budget, team size, integrations, timelines) and ensure LLMs can cite accurate answers.👉 Create “Recommendation-Ready” Content: Build hyper-specific AI content fuels so AI can confidently match you to buyer constraints and get a canonical, up-to-date source.👉 Narrative Cleanup: Identify and retire outdated content sources that keep AI stuck in the past; consolidate and redirect to your current offer.👉 Off-page Reality Check: Monitor and update off-site assets to correct misinformation LLMs may retrieve.👉 From Volume to Velocity: Why smaller but highly qualified AI-assisted traffic converts better and how to message that shift to clients and stakeholders.Key Concepts covered:ChatGPT AEO strategyGemini AI and Google AI OverviewsPerplexity search and buyer decision-makingTruth Alignment Framework by Notebook AgencyLLM brand representation auditHACK: The "LLM Info" Page to Feed AI Correct InformationAI SEO vs. traditional SEODeal Breaker Detector (AI Notebook)Hyper-specific comparison content for LLMsHow to fix outdated reviews and Reddit narrativesHigh-quality traffic vs. high-volume traffic📈 If you want your brand to be confidently recommended by AI — not casually mentioned — this episode is your roadmap.CONNECT WITH Steve Toth:🌐 https://notebook.agency/💼 https://www.linkedin.com/in/stevetothjr/📩 steve@seonotebook.comCONNECT WITH VENDASTA:YouTube: / @vendasta LinkedIn: / vendasta X: https://x.com/vendastaInstagram: / vendasta Thanks for listening!
