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The Firebelly Social ShowAuthor: Firebelly Marketing
The Firebelly Social Show features food and beverage brands that are on a mission to make the world better. Language: en Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Jason Davis: NA Golder Lager With A Mission
Sunday, 21 December, 2025
Jason Davis is the Founder and Brewer at Reveland Brewing and Peralta Beverage, LLC, a company dedicated to crafting elevated, high-quality non-alcoholic (NA) beers that bring real craft credibility to the fast-growing NA category. Previously, he was the R&D and Innovations Brewer at Berkeley Yeast, where he developed yeast strains and NA beer products. Jason's work earned industry acclaim, including thousands of pours at the Great American Beer Festival and key distribution partnerships. He studied brewing science at the Siebel Institute in Chicago and the Doemens Academy in Munich. In this episode… The non-alcoholic beer category is carving out a niche for beer lovers who want the complexity and taste of craft beer without the alcohol. But what does it take to create a brew that delivers the full flavor experience without the buzz? Can a non-alcoholic beer truly capture the essence of a traditional brew? According to Jason Davis, a seasoned brewer with a deep technical background, non-alcoholic brewing demands creativity and an understanding of beer's core components — texture, flavor, and mouthfeel. He explains that the absence of alcohol doesn't require sacrificing richness. Instead, brewers balance malt and hop elements to craft a beer experience that's just as satisfying. While the category is still in its early stages, Jason sees endless potential for growth, with innovation continuing to drive its evolution. On this episode of the Firebelly Social Show, Duncan Alney talks with Jason Davis, Founder and Brewer at Reveland Brewing, about the rise of non-alcoholic beers. They dive into the science behind crafting a truly great NA beer and discuss Jason's journey from R&D brewer to founder. The conversation explores the role of innovation in brewing, Jason's efforts to push boundaries, and the challenges and excitement of this rapidly growing category.













