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Rocky Mountain Marketing- Digital Marketing for EntrepreneursEasy to implement marketing, visibility, and social media strategies for entrepreneurs and small business owners Author: Katie Brinkley
Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place. Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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How to Get Recommended by ChatGPT (Not Just Google) with Andy Crestodina
Episode 435
Tuesday, 10 March, 2026
What does it really take to create content that not only ranks on Google but actually converts customers?With search algorithms constantly evolving, AI reshaping how people discover information, and attention spans shorter than ever, the traditional content marketing playbook simply doesn’t work the way it used to.In this episode of Rocky Mountain Marketing, I sit down with Andy Crestodina, co-founder of Orbit Media and author of Content Chemistry, to unpack what’s actually working in content marketing, SEO, and AI-driven discovery right now.Key TakeawaysQuality content beats high-volume publishingOriginal research strengthens SEO authorityLinkedIn newsletters can rapidly grow your audienceAI search is reshaping brand discoveryContent should support the sales processTimestamp:[00:00:00] – Introduction & Meet Andy Crestodina[00:02:45] – Biggest Content Marketing Shifts in 2025[00:04:45] – LinkedIn Newsletters vs Email Lists[00:07:20] – Content That Actually Stands Out (Original Research & Thought Leadership)[00:10:20] – Why SEO Traffic Is Changing & The Rise of AI Search[00:14:20] – Generative Engine Optimization (GEO) & AI-Friendly Websites[00:18:20] – Using AI for Content Strategy, Research, and Marketing[00:29:00] – Turning Content Into Sales & Higher ConversionsContent marketing today isn’t just about ranking on Google.It’s about building trust, demonstrating expertise, and creating resources that help buyers make decisions.When your content answers real questions and supports your sales conversations, it becomes far more valuable than simply driving traffic.If you want to learn how to create content that ranks, resonates, and converts, this episode with Andy Crestodina is one you won’t want to miss. Hosted on Acast. See acast.com/privacy for more information.
