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The Shopify Solutions PodcastAuthor: Scott Austin
Want to get the most out of your Shopify business? Listen to the Shopify Solutions Podcast to get concrete examples and recommendations on how to build and grow your eCommerce business. Hosted by Scott Austin, owner of JadePuma, a Shopify-focused agency in San Diego, California. Scott has decades of e-commerce experience with the biggest companies and the smallest stores and everything in between. Language: en-us Genres: Business, Entrepreneurship, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Episode 174 - This Shopify Stuff is Hard Work
Episode 174
Wednesday, 10 December, 2025
12/10/25Episode Summary🎙️ What the episode is aboutThe episode is actually the host — Scott Austin of JadePuma — being interviewed on another podcast, where he reflects on running a Shopify-focused agency, his career journey, and what it takes to build a sustainable ecommerce business.Scott describes how JadePuma serves mostly smaller or early-stage Shopify stores — founders and small teams, rather than big brands. He emphasizes his preference to work directly with decision-makers.🔎 Key Themes & LessonsRunning a Shopify-only agency — Scott explains why he chose to focus exclusively on Shopify (vs. other platforms or marketplaces): because Shopify offers flexibility, control over your storefront, and strong infrastructure.Consistency and work ethic over “overnight success” — He warns against the “get-rich-quick” narratives. According to Scott, building a successful ecommerce business — or agency — takes persistent effort, long hours, and gradual progression.The hardest part is often customer acquisition and growth scaling — Scott says that while product creation or building the website/platform may seem hard, finding customers (and then retaining them) is the real, ongoing challenge.One flexible theme + repeatable processes = scalability across niches — He claims that using a single well-known theme (in his case a “Flex” theme) and mastering it lets him quickly deploy stores across various industries, without needing different themes for each niche.Growth comes from cumulative daily effort, not shortcuts — He shares a real client example whose revenue multiplied ~20× over a few years. The key: sticking with a plan, iterating consistently — even when progress seems slow — instead of chasing quick wins or marketing hype.✅ Main TakeawayScott’s core message: building a Shopify-based business (or agency) is “hard work.” It’s not glamorous or immediate success. It requires discipline, consistency, honest effort over the long haul. There are no shortcuts — but with steady execution, small wins compound over time.Show Links - Badgezilla: https://apps.shopify.com/badgezillaTranscript & Videohttps://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-174-this-shopify-stuff-is-hard-work
