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The Predictable Revenue PodcastAuthor: Collin Stewart
We interview outbound sales leaders so that you can learn directly from the people on the front lines. Our goal is to help our audience learn sales development, coaching, and prospecting best practices from people that are currently building or have built SDR teams. Language: en Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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428: Pivoting During COVID with Thomas Alflen
Thursday, 21 May, 2026
Product-market fit is often treated like a switch: either you have it, or you do not. But in reality, it tends to behave more like a spectrum. A company can have early traction, real customer interest, and even paying users, and still not be in the market where the fit is strongest. That was one of the most useful ideas in Collin Stewart's conversation with Thomas Alflen, co-founder of Oddity.ai, on the Predictable Revenue Podcast. As Thomas put it, product-market fit did not feel binary in practice. It felt stronger in some markets than in others. And that is the real lesson for founders: early signs of demand matter, but they are not the finish line. The job is to keep testing where the problem is clearest, where customers feel it most urgently, and where your solution becomes easier to repeat and scale. Highlights include: Early Market Exploration (13:30), Impact of COVID-19 on Business and Market Shift (17:24), Market Selection Criteria and Variables (21:54), Recognizing Product-Market Fit and Its Spectrum (24:56), and more... Stay updated with our podcast and the latest insights on Outbound Sales and Go-to-Market Strategies!
