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DO IT FOR A LIVINGAuthor: Todd Earsley & Kevin Dubois interview the big players in motorsports and pr
DO IT FOR A LIVING is a podcast where YOU, the performance racing industry enthusiast and shop owner can hear from the best minds in the performance racing industry talking about business and tech. We discuss new products and services and the best resources used by the big dogs. You can listen on your way to work or in the shop. With new episodes coming out every Monday, you'll find interesting topics and valuable information you can use to build your performance business. Now take this information and use it to build the next record-breaking car or innovative product. Language: en Genres: Automotive, Business, Careers, Leisure Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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217 - Stop Guessing: An Accountant Explains Your Shop's Finances - With Jerry Cecco
Episode 217
Friday, 27 March, 2026
Most shop owners glance at their P&L once a year at tax time and have no idea what it's actually telling them. In this episode, accountant Jerry Cecco breaks down exactly how a profit and loss statement should be structured for a performance shop – and how to generate accurate numbers from your daily operations. Jerry spent years installing accounting systems for automotive dealerships before bringing that same financial discipline to small motorsports businesses. He's also an HPDE instructor at Eagles Canyon Raceway, so he gets the industry from both sides. We cover: Cash vs. accrual accounting – when each makes sense and how the same job looks completely different under each method Revenue categories – why separating parts, labor, and divisions (like web sales vs. service) changes everything COGS vs. expenses – what goes where and why most shops get it wrong The parts procurement spectrum – from simple bank syncs to purchase orders to full inventory tracking Gross margin benchmarks – what's healthy for parts vs. service Multi-division businesses – how to see if your e-commerce side is actually making money Using your P&L to make real decisions – pricing, hiring, and spotting problems early If your books are a mess or you've never really understood your financial reports, this is the episode to fix that. If you need help with your business accounting, reach out to Jerry at JerryCecco@gmail.com
