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The Pop-Marketing PodcastPop-Marketing sits at the crossroads of popular culture and brand marketing. Every week we interview the marketers behind popular culture, academics that study popular culture and fandom or creators of culture to get the inside scoop of how to harness... Author: The Pop-Marketer
Pop-Marketing sits at the crossroads of popular culture and brand marketing. Every week we interview the marketers behind popular culture, academics that study popular culture and fandom or creators of culture to get the inside scoop of how to harness the power of popular culture to make stuff people actually choose to spend time with. It's a trip, give it a listen. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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A Modern Marketing Soothsayer w/ Ian Baer
Friday, 9 February, 2024
This week we're talking with Ian Baer, founder & Chief Soothsayer at Sooth. We discuss finding the human within our marketing data, the power of nostalgia & popular culture in our marketing & the differences between a spokesperson and a brand advocate. Had a blast taking with Ian and I know you'll find it as interesting and inspiring as I did.Follow Ian Baer:LinkedIn: https://www.linkedin.com/in/ianbaer/Don't forget to Like, Comment, Share, and Subscribe for more in-depth discussions with top marketing gurus!More from the Pop-Marketer, Joe Coxhttps://qrco.de/bcI85K
