The Digital Agency Growth Podcast

Author: Sales Schema

Rated in the top 3% by ListenNotes and going strong for nearly 300 episodes since 2018, The Digital Agency Growth Podcast is dedicated to helping marketing agency owners and executives build stronger firms so they can grow, get acquired, or enjoy more peace of mind.  Hosted by agency veteran and Sales Schema CEO Dan Englander, each episode features interviews with successful agency founders, industry experts, and business strategists who share insights on client acquisition, team building, offering optimization, operational efficiency, and sustainable growth models.  
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Genres: Business, Marketing

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How to Win Big Agency Deals Without the RFP — Chris Rose
Episode 301
Thursday, 5 March, 2026

Learn the small shift that makes referrals repeatable. Check out our new video training: https://hey.salesschema.com/opt-in-mw-referral-engine?utm_source=podcast--Most agencies treat the RFP as the cost of doing business. Chris Rose has built a career out of sidestepping them entirely — landing clients like Hilton, Planet Fitness, and NBC Universal along the way.Chris serves as Executive Director of Growth at Cylinder Studios, a design and production studio within the Cheil Agency Network. Before that, he led new business at Movers and Shakers. We got into why RFPs are almost always poorly written, how to bypass procurement with preferred vendor status, what's changing with AI and pricing, and why the best pitch teams are smaller than you'd think.What You'll Leave With:- Diagnose before you pitch — co-write the brief with the client- Become a preferred vendor to bypass procurement- Smaller pitch teams win more- Production is the new strategy- Stay close to the work after you win itConnect with Chris on LinkedIn: https://www.linkedin.com/in/chris-rose22/Cylinder Studios: https://www.cylinderstudios.com/