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Founder Secrets with Taylor and FlaviuAuthor: Flaviu Simihaian & Taylor Trusty
Join Taylor (@ttrusty) and Flaviu (@FlaviuSim) as they interview inspiring founders, and discuss entrepreneur ideas, news, experiences, struggles and successes. This is Founder Secrets. Watch the episodes here: https://www.youtube.com/@foundersecretspod Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ep 120: Laurel Mintz | From Family Business to Venture Capitalist: Lessons on Transformation and Leadership
Episode 120
Monday, 23 February, 2026
Join us as we delve into the world of entrepreneurship with Laurel Mintz, a powerhouse at the intersection of marketing and venture capital. As the founder and CEO of Elevate My Brand, Laurel has spent the last 16 years leading award-winning campaigns for iconic names like Verizon, Paw Patrol, Sprinklr, and Squishmallows. Her expertise in helping brands break through the noise and drive measurable growth is unparalleled.In this episode, Laurel shares her journey from taking over a family business at 26 to becoming a General Partner at Fabric VC, where she invests in the next generation of consumer-tech, health, and fintech startups. With a marketer’s eye and a strategist’s edge, Laurel is passionate about scaling visionary companies and amplifying diverse founders.Discover why most brands fail to stay consistent and how complacency, fueled by social media expectations, creates a false sense of ease. Laurel breaks down the real work ethic behind long-term success and explains why inconsistent efforts often drown even the most promising ventures. She shares concrete tactics for maintaining discipline, building relationships that open doors, and how that consistent presence can turn opportunities into tangible results.Key insights include how to leverage genuine relationships to gain access to exclusive networks, the importance of building your personal brand early in your career, and practical advice for founders outside major markets struggling with capital. Laurel reveals her perspective on current marketing trends—like live shopping and the underestimated power of Reddit—and how understanding these shifts can position your brand ahead of the curve.Perfect for founders, marketers, and entrepreneurs ready to transform fleeting efforts into predictable results. Hit play and learn how to craft a growth strategy rooted in consistency—because in business, stability is the real competitive advantage.
