 |
Music Business Newsletter w/ Matthew RixMusic industry veteran Matthew Rix, with over 25 years of experience in marketing and A&R roles for top record labels, is back with something new to help you, the artist, achieve ultimate success: The Music Business Newsletter with Matthew Rix.... Author: Soho Artistry Language: en Genres: Business, Entertainment News, Marketing, News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
Artist feels like he is being scammed in the Music Industry
Thursday, 12 March, 2026
In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist in Wellington, New Zealand who believes he might be getting scammed by a music promotion company based in the United States.For the past two years, he’s been paying for services that promised: • Spotify playlist placements • US radio airplay • blog features and media exposure • industry connections in the American marketBut the results don’t seem to match the promises.Some playlists disappeared.Radio spins can’t be verified.Reports feel vague.And every few months there’s another paid “opportunity” to keep the campaign going.Now he’s wondering if he’s been paying for real promotion… or just activity that looks like progress but isn’t actually building a career.In this episode, we break down: • How music promotion scams usually work • The warning signs artists miss early on • Why playlist pitching can be misleading • How some promo companies keep artists paying for years • What legitimate promotion actually looks like • And how independent artists can protect themselvesThis conversation is especially important for artists outside the US, who often rely on overseas companies to help reach bigger markets.If you’re considering hiring a promotion company, this episode could save you thousands of dollars and years of frustration.Have a question about the music industry or something in your career that doesn’t feel right?Send it to https://MatthewRix.com and include as many details as possible. Your situation might help other artists avoid the same mistakes.#musicbusiness #musicindustry #musicmarketing #spotifyplaylist #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube
