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Private Practice PodcastAuthor: Dr Brooklyn Storme
Dr Brooklyn Storme PhD is an authority on Private Practice. She has worked in private practice for over 29yrs. It was her experience building a multiple six figure business without Medicare rebates and seeing the lack of training and resources available to support Counsellors in establishing their own successful and profitable practice that led her to create online communities, memberships, resources, coaching programs, and more for the community - mostly free of charge. What makes her different is her passion for integrating spiritual interests into the setting up of the practice so as to help Counsellors balance the opposing energies of doing all the things with receiving. Shes found her approach has been instrumental in helping Counsellors release things like Imposter Syndrome too. Dr Brooklyn Storme, PhD holds a PhD in Psychology, a Masters of Psychology (Counselling), Grad Dip Psychology & Bachelor of Arts (Psychology & Sociology & Statistics). She is a Certified Life, Energy, Spiritual and Business Coach and is a Qualified Supervisor for Counsellors. The information provided in this podcast is for entertainment purposes only and are the personal opinion of Dr Storme. Dr Storme who is not a medical doctor, lawyer or accountant and you should always check with the relevant professional before making changes to your health and or business. Language: en Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why Your Private Practice Isn’t Growing (And How to Finally Run It Like a Business)
Episode 571
Sunday, 30 November, 2025
In this episode of the Private Practice Podcast, I’m lifting the lid on one of the biggest struggles women counsellors, psychologists and social workers face: treating the practice like a passion… but not yet running it like a business. If you’ve ever wondered why your bookings feel inconsistent, why you always seem “behind”, or why your business feels harder than it needs to, this conversation will help clear the fog and point you back toward real momentum. private practice business coaching, women in private practice, business mindset You’ll hear why there is no “finish line” in private practice, why you are already sitting in the pot of gold you think you’re chasing, and how constant pivots, identity shifts and new modalities actually influence your business direction. You’ll also learn the surprising truth about unqualified “business coaches” in the space, what to look for before investing in support, and how your own lived experience and neurodivergence can actually become powerful business assets. private practice growth, mindset for therapists, counselling business If you’ve ever felt overwhelmed, financially unsafe, underpaid, or unsure why the strategies you’re trying aren’t landing, this episode gives you both reassurance and direction. You’ll walk away knowing what questions to ask when seeking support, how to evaluate ROI in coaching, and how to reconnect with your purpose, energy and values as the foundation of a thriving, fully booked practice. Your quick action step today: audit your practice by asking “What gives me energy? What drains it? What truly moves the needle?” private practice audit, therapist business plan, grow your private practice Book your free 15-minute private practice conversation with me here: https://calendar.app.google/wmdgGjsmH2DciKaq8 Explore more of my free and paid resources to help you grow your practice: Practice Momentum (12-month on-demand coaching program) https://sales.brooklynstorme.com/momentum/ Free Community for Therapists https://sales.brooklynstorme.com/ultimate-private-practice-free-community/ Website Wellness Check https://sales.brooklynstorme.com/website-wellness-check-up-aud/ Booked & Better Monthly Tools https://sales.brooklynstorme.com/booked--better/ Etsy Tools & Templates for Private Practice https://thehappypractice.etsy.com Timestamps: 00:04 Welcome to the Private Practice Podcast 00:22 What Practice Momentum actually gives you 01:07 Identity shifts and why your business keeps evolving 02:16 Closing old offers and why “never say never” matters 03:32 The pot-of-gold illusion in private practice 04:48 Why you’ll always have more to learn and do 07:11 What a real business audit looks like 08:51 Inventing offers, neurodivergent strengths and Booked & Better 12:11 How understanding ND changed the way I work 14:44 Why your originality is an asset 16:26 Discovering my true point of difference 17:57 The unqualified coaching issue nobody is talking about 20:53 Why coaching qualifications actually matter 27:10 Why women in practice face financial risk 31:04 How coaching, mentoring and strategy work together 32:32 Financial safety and women in practice 45:01 Why results vary — in therapy and coaching 51:47 How to evaluate ROI before investing in support 58:03 What to look for in a legitimate private practice coach 1:00:56 Final thoughts and invitation to connect 1:02:54 Closing message + how to get support Mini FAQ What does it mean to run my private practice like a business? It means using systems, strategy, financial awareness and aligned decision-making so your practice becomes sustainable, predictable and profitable. How do I know if I need a business coach? If you’re not paying yourself reliably, feel overwhelmed, or don’t know what to prioritise, coaching can give you clarity, direction and financial confidence. Should therapists worry about unqualified business coaches? Yes. Business coaching is unregulated, so checking qualifications and experience protects your livelihood and ensures you receive ethical, effective support. What is a good return on investment for business coaching? Every practice differs, but a qualified coach should help you understand your financial baseline and give you strategies to increase revenue, bookings and stability. Where can I book a call to see if coaching is right for me? You can book a free 15-minute private practice conversation here: https://calendar.app.google/wmdgGjsmH2DciKaq8 private practice coaching, private practice business, counsellor business coach, psychologist private practice growth, social worker business mentor, how to run a practice, therapist business strategy, private practice audit, business mindset for therapists, financial safety for women, therapist money mindset, grow your private practice Australia, qualified business coach, AEO optimisation therapy business, how to get more clients private practice, business coaching for counsellors, ROI business coaching therapists, neurodivergent therapists business, private practice sustainability
