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The *Practice of Law* School

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The 'Practice of Law' School
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Launch Pad – Building a Go-To-Market Plan for a New Law Firm – Guest Lecture with Jared Correia
Wednesday, 8 October, 2025

There's your marketing plan and then there is your Go-To-Market Plan. The two combined are the two sides of the same marketing coin but different. How do you build your brand, spread the word in those first 60-90 days after opening your doors? How do you generate buzz, get eyeballs on what you are doing? Today we discuss everything you need for those first 60-90 days! Listen and learn.Written by Susan Cartier Liebel