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Crowd Scene | Crowdfunding Success StoriesCrowd Scene is a podcast about successful crowdfu Author: Michael Ogden and Peter Dean interview creative entrepreneurs who share the stories behind their crowdfunding success and talk about what they learned along the way using platforms like Kickstarter and Indiegogo
Crowd Scene is a podcast about successful crowdfunding campaigns and the people who make them happen. Each episode features a fun, inspirational interview that captures the highs and lows of developing a concept and sharing it with the world. We interview film directors, game designers, artists, inventors, songwriters and creative entrepreneurs to find out what it took for them to find success on platforms like Kickstarter and Indiegogo. Ideal for listeners looking for compelling true life stories of people pursuing their passion projects, fans of the Tim Ferriss podcast and Startup, as well as practical advice about running your own crowdfunding campaign. Hosted by Michael Ogden and Peter Dean. More info at crowdsceneshow.com Language: en Genres: Business Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Creating crowdfunding magnetism! Product designer raises over $400,000 on Kickstarter AND Indiegogo
Wednesday, 7 December, 2016
Sometimes a product comes along that you know you don’t exactly need, but the way it’s made and the skill with which it’s presented makes you buy it all the same. That might go some way towards explaining what happened with the Kickstarter campaign run by our guest on Crowd Scene today. Noam Bar Yohai – a London-based product designer – created a set of refillable, magnetic felt-tip pens and made such a fun campaign video that it made his product irresistible to thousands of people. Noam set a goal of £7,000 in order to bring his product – called Magnetips – to life. After five weeks on Kickstarter the total amount raised stood at a whopping £260,000. He then took the project to Indiegogo and carried on raising money there, this time in US dollars. In total, his crowdfunding efforts for this one simple product have brought in an impressive $425,000 from 7,000 backers. Find the notes for this episode on crowdsceneshow.com
