The Unified Brand - Branding Podcast

Author: Elements Brand Management

The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.
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Language: en-gb

Genres: Business, Marketing

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Franchise from the Inside Out: Amrit Dhaliwal on Disrupting Your Market By Building Standout Brands
Episode 226
Wednesday, 19 November, 2025

This week, we’re joined by Amrit Dhaliwal, a multi-award-winning entrepreneur, franchise strategist, and CEO of Walfinch, who is revolutionising homecare franchising in the UK.In this episode, Amrit shares how he transitioned from owning an Italian deli to creating a franchise-first, tech-savvy homecare brand that puts both the client and franchisee at the heart of the business. He unpacks the overlooked power of brand consistency in franchising, explains why tech and storytelling are key drivers of growth, and shares the mindset every entrepreneur must adopt to thrive in today’s landscape.We also explore:Why brand clarity is kindness in franchisingHow he scaled operations from £1 to £3.6M+ in revenueTurning unsexy sectors into standout brandsThe truth about hustle culture, resilience, and startup mindsetWhy emotional ROI matters just as much as financial ROIIf you're a founder, franchise owner, or scaling a service business — this is a must-listen masterclass on brand-driven business growth.🔗 Connect with Amrit:Instagram: @walfinchLinkedIn: Amrit Dhaliwal👉 Take the FREE 4-Minute Brand Power Assessment: ⁠Brand Power Scorecard⁠Watch podcast clips & deep dives on YouTube: ⁠⁠Elements Brand Management⁠⁠Other Social ChannelsYouTube - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/elementsbrandmanagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/ElementsBrandManagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ElementsBrand ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/36BQX00⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Brand Development ResourcesHow strong is your brand? Take our brand assessment and find out - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2VksUSj⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/2Zw5dos⁠⁠