Smarter Destiny Podcast: Quick Proven Growth Tactics From Founders You Can Use ASAP - Subscribe Now!Author: Smarter Destiny Podcast
We're on a mission. We're going to find and uncover the smartest, most successful entrepreneurs on the planet. Explore their highs, their lows and how they ultimately mastered the game. I'm Martyn Cook and I'm excited to welcome you to the Smarter Destiny Podcast. I'm grateful for you and your time, now let's level up together. Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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#179 - Will Hughes on Copy Culture In The Digital Space, Creative Thinking And The Opposite Approach
Episode 179
Thursday, 20 April, 2023
Will Hughes is an accomplished digital strategist and innovator with over 15 years of digital marketing and ecommerce experience. He has thrived creating and executing multi-million dollar online marketing campaigns that drive customer acquisition, generate online sales growth, and exceed ROI objectives. Will has been an entrepreneur and VP of growth across big companies, and throughout this time he got really good at helping those companies grow and scale fast through slightly unconventional methods. Today, Will is going to teach us a little bit about how to think differently. All this and much more, up next. Bullet Points (00:22) Intro (03:16) The start as an entrepreneur (06:28) Creative thinking as a competitive advantage (08:12) The Hollywood blacklist (13:01) Thought patterns: The antithesis of creative thinking (15:29) The Google case (17:42) Blank Street Coffee (19:40) Taking the inverse approach: Liquid Mind Masterclass (28:04) Copy culture in the digital space (35:40) Rapid fire question round (35:50) Who is a great leader (alive or dead) and why? (37:40) How do you evaluate a good business deal? (40:00) How do you identify a good business partner? (41:00) What is one interesting fact about you that not many people would know? (42:28) What daily routines do you have (morning or evening) that have helped make you successful? (43:40) What book (or books) changed your mindset or life? (45:30) What advice would you give your younger self? (46:05) What makes you happiest?