 |
From Start-Up to Grown-UpAuthor: Alisa Cohn
One of the top startup coaches in the world, Alisa Cohn, talks to founders, creators, advisors, investors and builders of all kinds about their insights and experiences in growing from Start-up to Grown-up. Language: en-us Genres: Business, Careers, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
Listen Now...
[ENCORE] #112 - Sal Di Stefano, Co-Founder of Mind Pump Media, How Authenticity, Cofounder Alignment, and Physical Strength Shape Great Leadership
Monday, 23 February, 2026
What actually drives long-term growth, in business, leadership, and life?In this replay episode, Alisa Cohn sits down with Sal Di Stefano, co-founder of Mind Pump Media, to explore what it really takes to build something that lasts. From turning a podcast into a multi-revenue media company to navigating cofounder relationships, conflict, and personal growth, Sal shares hard-earned lessons from nearly a decade of building Mind Pump without venture capital or shortcuts.This conversation goes beyond tactics. Sal breaks down why authenticity creates trust at scale, how to know you’ve chosen the right cofounders, and why being “right” is far less important than staying aligned. He also shares how prioritizing physical health and personal boundaries made him a stronger leader, not a weaker one.If you’re a founder, creator, or leader who wants sustainable growth without burnout, this episode offers a grounded, honest look at what actually works.You’ll learn:Why authenticity is a growth strategy, not a branding tacticHow to recognize cofounder alignment before problems surfaceWhy being right can hurt teams and trustHow physical health supports better leadership decisionsWhat Mind Pump did differently to build loyalty and longevityWe talk about:00:00 Leadership responsibility, health, and personal accountability01:00 Introducing Sal Di Stefano and Mind Pump Media03:00 Why long-form podcasting enabled real connection and trust05:10 Turning Mind Pump into a multi-revenue media business09:10 Building trust before monetizing and letting the audience lead13:45 Early revenue growth and turning down misaligned sponsors18:30 Finding the right cofounders and values alignment22:15 Conflict, disagreement, and committing as a team30:45 Navigating growth, the pandemic, and unexpected momentum36:10 Authenticity, vulnerability, and being recognized in public40:20 Boundaries, family, and redefining success as a leader45:00 Focus, leverage, and choosing what actually moves growth49:20 Serving existing customers before chasing new ones53:40 Why great leaders and coaches must be great communicators57:40 Final reflections on leadership, health, and the long gameFollow Sal onX: https://x.com/mindpumpsalPodcast: https://mindpumppodcast.com/ Website: www.mindpumpmedia.comConnect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon
