Marketing, Media & MoneyMaster your Marketing, Leverage the Media and Monetize your Zone of Genius Author: Patty Farmer
Are you tired of spending your time and MONEY chasing strategy after strategy only to discover that what worked from 10, 5, or even 2 years ago is no longer working NOW? Tune in to every jam-packed episode where I talk to industry experts and global influencers about PROVEN and PROFITABLE strategies as well as behind-the-scenes secrets to help you scale your business, shorten your learning curve, and stand out in a crowded marketplace. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Scale a Badass Brand with BIG Profits, No Employees & Without the BS with Pia Silva
Episode 187
Tuesday, 28 January, 2025
Do you want to transform your business into a powerhouse of value, confidence, and success? Imagine effortlessly attracting your dream clients, charging what you’re truly worth, and delivering such remarkable value that your brand becomes unforgettable. In this episode, Pia Silva, a small branding agency coach, shares powerful strategies to help you stand out from the competition and establish yourself as a trusted authority in your industry. Discover actionable tips to optimize your operations, enhance your credibility, and create a sustainable business model built for long-term success.Packed with Pia’s practical insights and transformative ideas, this will be your guide designed to help you recognize your true value and thrive in today’s competitive landscape. Whether you’re ready to refine your pricing, redefine your brand, or build stronger connections with your ideal clients, this conversation will inspire you to take the next step with clarity, purpose and confidence. Don’t miss out!Key Takeaways in this Episode:Niching Down for Profitability: Niching down may increase profitability by allowing you to streamline your offerings and become an authority in your space.Sell the First Step: Avoid the common mistake of writing proposals after initial client conversations - instead, sell the first step as a "fit call" to determine if you're the right fit.The Power of "No": Saying "no" to the wrong clients is just as important as saying "yes" to the right ones. Focus on clients that bring you joy and further your expertise.Pia's "50/25/25" Formula: Pia's unique formula can help you achieve financial freedom by ensuring you make the total revenue needed in just 50% of your working hours.Transparent Pricing: Approach pricing conversations transparently by offering package options, rather than dancing around a client's budget. This builds trust and authority.Leveling Up for the AI Era: As AI takes over more low-level tasks, the key to thriving will be to level up your strategic thinking and communication skills to deliver true transformation."The real profit and freedom come from focusing on profitability, not just steady monthly income.” ~ Pia SilvaAbout our Guest: Entrepreneur, speaker, and author Pia Silva is a small branding agency coach, founder & head trainer of No BS Agency Mastery, a training program where she teaches 1-2 person branding agencies how to scale to $30-50k months while reducing their workload by up to 80%, all without employees, and a partner, brand & business strategist at Worstofall Design where they build Badass Brands without the BS.Pia is the author of the best-selling book “Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit” and has delivered a popular TED Talk on cultivating true confidence. Links:WebsiteInstagramLinkedInFacebook No BS Agency PodcastGift: A free audio version of Pia's book Badass Your Brand: The Impatient Entrepreneur's Guide to Turning...