Spotcast

Author: MANUEL ROLIM ANDRES

Spotcast is a radio spot library. Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcastsall of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.
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Language: pt-br

Genres: Business, Marketing

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Sandoz Deutscheland :: Utter
Thursday, 27 June, 2024

Created by Serviceplan Hamburg. "Taboos" rhymes with "poos." This is probably just a coincidence, but in this spot, Serviceplan used a metaphor to talk about something rarely mentioned in the media: pooing. In the words of the creative team, "(we tried) to be very silly in a space where silliness isn’t common."