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A Product Market Fit Show | Startup Podcast for FoundersAuthor: Mistral.vc
Every founder has 1 goal: find product-market fit. We interview the world's most successful startup founders on the 0 to 1 part of their journeys. We've had the founders of Reddit, Gusto, Rappi, Glean, Cohere, Huntress, ID.me and many more. We go deep with entrepreneurs & VCs to provide detailed examples you can steal. Our goal is to understand product-market fit better than anyone on the planet. Rated one of the world's top startup podcasts. Language: en-us Genres: Business, Entrepreneurship, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Coinbase's ex-CPO bet on AI agents before ChatGPT—now he's closing 7-figure Fortune 500 deals. | Surojit Chatterjee, Founder of Ema
Episode 39
Monday, 11 May, 2026
Surojit spent 14 years at Google building mobile ads into a $100B+ business and then took Coinbase public as Chief Product Officer in 2021. In early 2023, before "agent" was even a word in AI papers, he started Ema in stealth—betting on a future where teams of AI agents would replace the "human glue" inside Fortune 500s.In this episode, Surojit breaks down how a Hitachi deployment across 55,000 employees became Ema's true PMF moment, why he spent the first year obsessed with SOC 2, ISO 42001, and air-gapped architecture before chasing revenue, and why one client just cut their HR team from 1,000 people to 550 by automating 65,000 monthly job changes.Why You Should ListenWhy true PMF is when your average salesperson can sell the product without you in the room.How a single Hitachi deployment unlocked credibility for every Fortune 500 deal that followed.Why a cold email—not a warm intro—turned into Ema's largest partner today.How partnering with PwC and KPMG became a faster wedge into the C-suite than any conference.Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, AI agents, enterprise AI, AI employees, Fortune 500 sales, Surojit Chatterjee, Ema, agentic AI, enterprise softwareChapters00:00:00 Intro00:02:00 Hitachi Was the PMF Moment00:04:10 What Ema Actually Does00:11:48 From Coinbase to a Pre-ChatGPT Bet00:28:48 The Cold Email That Won a Top Partner00:30:52 Small Dinners Beat Massive Conferences00:36:11 The Moment of True Product Market FitSend me a message to let me know what you think!
