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Rocket Fuel: Youth MarketingSpeaking the Language of Youth Author: Rocket
A series of conversations at the intersection of Commerce, Culture and Creativity with a focus on youth and marketing.Each week, our host James Erskine (CEO of Rocket, Podcaster and Entrepreneur) will be joined by guests such as Rory Sutherland (Behavioural Economist), Paul Samuels (Vice President of AEG) and Emma Sayle (CEO of Killing Kittens).He'll be finding out a bit about them, what their role encompasses and about the businesses they work for. Asking them what really motivates, mobilises and fuels young people to take action.This is Rocket Fuel. Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Stand Up To Cancer - Andy Steig
Episode 8
Thursday, 31 July, 2025
Stand Up To Cancer is one of those charities you have probably heard of. If you are in the UK you would have seen their massive campaigns they do every year with Channel 4's programming schedule. And in the US you would have seen their massive campaigns integrating sports and celebrities from MLB all the way to Dolly Parton. But did you know that their is a world of philanthropic content creators who, through out the year, raise a absolutely massive amount of money for the cause.So we spoke with Andy who is the influencers & Gaming Community Director at Stand Up To Cancer. He also use to be a reality TV producer with credits such as Gordon Ramsay's Kitchen Nightmares. He gives us the lowdown on celebs vs creators. He lets us into the world of creators for good. He chats to us about the UpToUs campaign the yearly influencer charity drive every August and also a bit about his love for retro video games! Oh, and of course we ask Andy, for his, rocket fuel!And if you think you would be a great guest on the show or wanna get in touch with us about the work we do here at Rocket (we just won the International CMA for best small agency of the year 2024 award) then get in touch with us and drop us a line. info@wearerocket.co.uk———————Follow James @JamesErskine (https://bsky.app/profile/jameserskine.bsky.social)Follow Rocket @WeAreRocketHQ (instagram.com/wearerockethq)Follow James on LinkedIn (linkedin.com/in/jameserskine)Follow Rocket on LinkedIn (https://www.linkedin.com/company/wearerocket)wearerocket.co.uk/Contact Andy on LinkedIn (https://www.linkedin.com/in/andysteig/)Stand Up To Cancer: https://standuptocancer.org/SU2C Creator Programs: https://su2cstreamteam.org/Up2Us Event Page: https://su2cstreamteam.org/up2us/Personal handle across platforms: @LoveRetroBTWRocket Fuel is the industry podcast bought to you by Rocket Audio and the team at the award winning Rocket Youth & Parent Marketing ExpertIt is Hosted and Produced by James ErskineProduced and Edited by Jake Aspey (https://www.linkedin.com/in/jakeaspey/)Hosted on Acast. See acast.com/privacy for more information. Hosted on Acast. See acast.com/privacy for more information.
