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Straight Talk with SallyAuthor: Sally Sparks-Cousins
Sally has a passion for Personal Branding, Social Media Online Marketing and having a Positive Mindset. She is on a mission to get women across the globe to find their Inner Sparkle so the can build a business around their zone of genius and share their sparkle to help other. So if your ready to start living your life on your terms, it's time to start taking action and gettin' shit done. Join us each week as we educate and inspire with thought provoking conversions about what it takes to be a successful female coach, consultant, and thought leader, while balancing family, lifestyle, mindset and business. Language: en Genres: Business, Courses, Education, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#527: Why People See Your Freebie… But Don't Opt In
Episode 493
Thursday, 22 January, 2026
You don't need another freebie—and you probably don't need more visibility either. What's usually missing is the decision moment: the clarity someone needs before they're willing to opt in. In this episode of Straight Talk with Sally, we unpack why people see your freebie, think "that looks useful," and still scroll past without taking action. You'll learn: Why good freebies still don't convert Where decision friction shows up before the opt-in How to make opting in feel easier for the right people What to stop over-explaining—and what actually needs clarity This is a practical, no-fluff episode focused on removing friction instead of adding more to your plate. If list growth has felt inconsistent or frustrating, this episode will help you see what's really happening—and what to fix first. Download the Decision-Friction Checklist to identify where opt-ins are stalling and choose one clear next focus: https://drive.google.com/file/d/1eg25tViDrdKDRkaz3svXS0jReEwL6JOF/view If you want support building this properly, explore OmniSAM or book a demo at omnisam.com.au. Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins
