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Lead Better - Grow Your Practice. Live Your Purpose.Author: Nicole Harlow: Brand and Marketing Strategist for Health-Based Businesses
If you're ready to stop chasing leads and start leading your industry, then it's time to Lead Better.Welcome to Lead Better, the podcast for functional medicine and wellness leaders ready to move beyond fragmented efforts and into a realm of predictable growth and undeniable market authority.Join Nicole Harlow, a seasoned expert with over a decade of experience guiding the best health pracitioners and clinics to exponential success, as we dissect the true mechanics of modern practice growth. We'll explore:The Growth Paradox: Why traditional marketing often leads to "scattered beginnings" instead of sustainable expansion, and how to break free.Magnetic Brand Building: Strategies to clarify your unique message and forge a brand identity that effortlessly attracts your ideal, high-value patients.The Power of Predictable Patient Acquisition: Unpacking AI-driven marketing systems, ethical lead generation, and automated patient pipelines that fill your calendar with consistency.Unleashing Your Authority: How to position yourself as the undisputed expert in your niche, build unwavering trust, and command your market.Time Freedom & Scalability: Implementing smart systems and leveraging cutting-edge AI to reclaim your most precious resource, allowing you to focus on your mission, not the marketing grind.This isn't just theory; it's a deep dive into the actionable strategies, the psychological frameworks, and the integrated systems that empower you to build a thriving, impactful practice on your own terms. Subscribe now and transform your practice's potential into predictable, powerful reality. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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You can't hand off a business that only lives in your head. (with Dr. Kela Smith)
Thursday, 3 September, 2026
If your practice is growing and you can feel the ceiling getting close, this conversation is for you. I sat down with Dr. Kela Smith, a wellness doctor with a PhD in natural medicine who runs two businesses side by side, the Hormone Puzzle Society on the clinical side and Grow Your Wellness Business where she coaches practitioners, and we dug into what actually changed for her between six figures and seven.Almost none of it came down to working harder. It came down to who she lets onto a call in the first place, what she believes about money in the moment a price leaves her mouth, and the fact that she wrote her processes down long before she had a team to hand them to. She also walked me through her Thriving Business Puzzle, the framework she built for that jump, with the CEO seat sitting right in the middle of it.In this episode we get into:The five pieces of her Thriving Business Puzzle, and why she put the CEO in the center instead of the practitionerHow she pre-qualifies every single call, including why she moved to paid deep dive calls and stopped offering free onesWhat to actually say when money comes up on a call, the question she asks first, and why she goes quiet after itWhy she writes SOPs before she hires anyone, and how her first hire started at five hours a weekWhat half a million dollars invested in her own business taught her about deciding when to say yesConnect with Dr. Kela Smith Website: growyourwellnessbusiness.com Instagram: @drkelasmith💬 Let's ConnectIf you listened to the SOP part and felt a little called out, come tell me about it. Send me a DM at @nicole.leadbetterhq.ABOUT THE SHOWThe Lead Better Podcast is where established health practitioners get honest about what it actually takes to run the business behind the practice. *Some links in this episode are affiliate links, which means Lead Better HQ may earn a commission if you sign up, at no extra cost to you.FREE RESOURCESThe Operations Gap (free training): see where your back-end stopped keeping up with your growth → https://live.leadbetterhq.com/operations-gapThe AI-Powered Practice (free training): how the intelligence layer of a practice actually works → https://live.leadbetterhq.com/ai-powered-practiceStack Calculator: find out what your disconnected tools are really costing you → https://leadbetterhq.com/stack-calculatorAI Brand Voice Starter Kit: get your content sounding like you again → https://leadbetterhq.com/ai-ambassadorPATIENT JOURNEY MAPPERFind every place your practice is leaking revenue. An interactive 5-stage diagnostic for established health practices. https://leadbetterhq.com/challengeWORK WITH USReady to hand the operational side of your practice to a team that...
