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The Fundraising Everywhere PodcastAuthor: Fundraising Everywhere
Were Fundraising Everywhere and Everywhere. With over 30 years of fundraising experience between us, we know fundraisers dedicate their careers to good causesbut often without access to formal training or support. Fundraising Everywhere is a community for people like you - fundraisers and future charity leaders - to: find community and make connections discover new developments and strategies learn from experts and one another Then get back to work with improved clarity, confidence and conviction. Run by fundraisers for fundraisers, Fundraising Everywhere helps you raise your confidence, your skills and charity income. Language: en Genres: Business, Marketing, Non-Profit Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Event Fundraising in 2026: Leadership Buy-In, Data, and the Power of Community
Episode 334
Wednesday, 25 February, 2026
What if the biggest barrier to event fundraising success isn't budget, marketing, or even donor fatigue- but a lack of leadership buy-in within your own organisation? In this episode, Simon Scriver sits down with Pascale Harvie, President of JustGiving, to unpack their 2026 Event Fundraising Snapshot report and reveal what's really driving results in the sector. Despite cost-of-living pressures across the UK, event fundraising raised over £235 million on JustGiving alone in 2025—a 6% year-on-year increase. But the data reveals a surprising truth: 71% of charities that exceeded their event fundraising targets had one thing in common; leadership teams that made events a key priority. Pascale shares the standout case study of Endometriosis UK, a small team that doubled their event income to £250K by starting small, tracking demand, and proving results to leadership. Their secret? Focus, efficiency, and making fundraisers feel valued- not a massive budget or team. In this episode, you'll discover: - Why 71% of successful charities prioritise event fundraising at the leadership level - The gap between belief and resourcing: 78% say events are essential, but only 28% feel properly resourced - How running events (especially 10Ks and half marathons) are driving the fastest growth - The biggest challenges facing charities: cost-of-living pressures, rising event costs, and staff burnout - Why 1 million fundraising pages and 18 million donations prove the public's commitment hasn't disappeared - Pascale's advice on making the internal case for event fundraising investment - What's next for JustGiving, including exciting AI developments on the horizon Check out JustGiving 2026 Events Fundraising Snapshot Click here to subscribe to our email list for exclusive fundraising resources, early access to training, special discounts and more If you enjoyed this episode, don't forget to hit follow and enable notifications so you'll get notified to be first to hear of future podcast episodes. We'd love to see you back again! And thank you to our friends at JustGiving who make the Fundraising Everywhere Podcast possible.
