 |
The Product Marketing ExpertsA deep dive into the craft of Product Marketing with the best Product Marketers in the world. Author: Jeffrey Vocell, Sharebird
A deep dive into the craft of Product Marketing with the best Product Marketers in the world. Each week we sit down with Product Marketing experts at some of the fastest growing technology companies in the world. Hosted by Jeffrey Vocell, Director of Product Marketing at Iterable and brought to you by Sharebird.com, the leading Product Marketing question and answer site. Language: en Genres: Business, Marketing, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
Listen Now...
Braze VP of Product Marketing, Kelsey Nelson on Growth Product Marketing
Episode 91
Wednesday, 18 December, 2024
Questions covered in this episode: 00:21 Opening Question: Journey into and through product marketing02:29 How do you define growth product marketing and how it differ from traditional quote-unquote product marketing? 04:29 How do you like to sort through some of the signals to find the right stories to tell to the market? 08:13 How do you empower your team to make informed leaps and how do you build space for them to do it?10:51 How do you collaborate effectively with the rest of the marketing and product teams?14:20 For product marketing professionals seeking to join or currently collaborating with your organization, what key skills and strategic mindset transformations have you identified as critical for individual and team's success and growth?16:43 Is there any book or podcast or blog or anything that you've read throughout that's had a significant impact on your career and helped you out? Want more insights from Kelsey? Check out her Sharebird Profile.Looking to connect? You can find Kelsey here on LinkedIn.
