Casual Cattle Conversations

Author: casualcattleconversations

Casual Cattle Conversations is the podcast for beef cattle producers and ranchers to explore new ideas and hear stories that will help them improve their current management practices. Shaye Koester - Wanner connects listeners to other cattle producers and beef industry experts to discover what management practices, industry trends, current events and inspiring stories are impacting todays beef cattle industry.
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Language: en

Genres: Business, Education, Entrepreneurship, How To

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How to Find Your Most Profitable Cows
Episode 4
Sunday, 25 January, 2026

In this episode of the Casual Cattle Conversations podcast, Shaye interviews Shane White from Ceres Tag. They discuss new features aimed at maximizing cow performance, focusing on fertility, estrous alerts, and calving alerts. Shane highlights how Ceres Tag's technology automates cow behavior tracking via satellite, providing valuable data for improving reproductive efficiency and profitability. They also cover how the new subscription model makes this technology more accessible to ranchers. The episode emphasizes the importance of data-driven decisions to enhance the future of ranching. Learn more about Ceres Tag here: https://bit.ly/45WlwfW Catch more conversations like this one and learn more at https://www.casualcattleconversations.com/ 00:15 Guest Introduction: Shane White from Ceres Tag 01:10 The Importance of Ag Technology 02:13 Overview of Ceres Tag's Offerings 03:48 Maximizing Cow Efficiency with Data 05:37 New Features: Fertility and Reproductive Capabilities 08:35 Natural Service and Mounting Scores 10:33 Synchronization and AI in Cattle 14:27 Calving Alerts and Behavior Metrics 18:51 Business Model and Cost Structure 22:43 Impact on the American Beef Industry 33:52 Final Thoughts and Contact Information