Paywall Podcast - Subscription strategies for news and magazine publishers

We discuss paywall strategies for content publishers.

Author: Leaky Paywall

We discuss paywall strategies for content publishers. With over 800 news, magazine, and content publishers running our Leaky Paywall platform we have learned quite a bit about what works (and doesn't) in digital publishing. Join Pete and Tyler for a deep dive that will help you grow your paid audience.
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Language: en

Genres: Business, Marketing, Technology

Contact email: Get it

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Buffett’s $351M Publishing Bet
Episode 89
Tuesday, 17 March, 2026

Warren Buffett just placed a $351 million bet on the New York Times, proving that the reader revenue model is the ultimate turnaround story for modern publishing. In this episode, we unpack the NYT Flywheel from their early 20 article meter to today’s $1.4 billion subscription powerhouse. Learn how to model your strategy after the industry leader by tightening your paywall, building a registration wall to own your data, and upselling subscribers into high value bundles. Whether you are a niche B2B or a regional news outlet, these are the proven tactics you need to build a sustainable digital future.