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Spa Marketing Made Easy PodcastAuthor: Daniela Woerner: Licensed Aesthetician
Spa Marketing Made Easy Podcast is a place where we share simple, proven strategies just for spa industry professionals, to help you get more clients in the door so you can create a life you love. Language: en Genres: Business, Courses, Education, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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SMME #419 The 2025 Meta Ads Landscape with Tara Zirker
Episode 419
Monday, 3 February, 2025
After a whirlwind 2024 (and the wild ride to the start of 2025), you might feel a little scrambled and perhaps a bit anxious about where this year will lead as we navigate economic shifts. That's why I brought back my good friend and personal Meta ads expert on speed dial, Tara Zirker, who will help put your mind at ease about your marketing and how paid ads fit into the picture. Tara is an advertising expert with over 10+ years of experience running ads for clients across a wide array of industries and with a variety of budgets. She is also the founder of Successful Ads Club, where she has taught thousands of business owners to rapidly scale their revenue through the power of Facebook and Instagram ads. In today's episode, we're talking about the current paid ads landscape, what to expect in the year ahead, how to claim your slice of the pie, and how to set yourself up for ad success. Whether you've never put a single cent behind ads or you're a seasoned spa owner who currently leverages them, there are tips and insights for every skill level in this episode! In this episode, we discuss: Recent big changes to Meta and how that will affect business owners leveraging paid advertising on Facebook and Instagram Policies to be mindful of to keep your ads up and running and predictions of what to expect in 2025 Tara’s top tips on building a successful ads stack and what stands to be your biggest competitive advantage in the year ahead Utilizing the power of AI in your advertising creative process The four key types of ads to build into your successful advertising foundation To read the full show notes for this episode, visit: https://www.addoaesthetics.com/podcast/ep419 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.
