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The Extraordinary Business Book ClubAuthor: Alison Jones
Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Episode 472 - Cut-Through with Dominic Colenso
Episode 472
Sunday, 30 November, 2025
'When you read a book... it's like when you watch a TV show or go to the theatre; you don't think about all of the work that went in behind the scenes.' I don't know about you, but I couldn't claim any of the following distinctions before I turned 26: flying a spaceship, losing a million dollars, being fired by Simon Cowell or dodging paparazzi. Dominic Colenso, author of Cut-Through, ticked off all of these in the course of his acting career. Life is a little calmer now that he's discovered how his acting skills could translate into a unique framework for effective business communication, helping leaders and teams pitch and present with impact. It turns out that rehearsing for a stage role has many parallels with preparing a business pitch, and even with writing a business book - not just delivering a message, but discovering the purpose, distilling the essence, drilling and debriefing repeatedly to get feedback on and refine the text. And if you've been making excuses as to why now isn't the right time to get started, prepare to have them blown away...
