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Outsourcing-Pharma PodcastAuthor: William Reed Ltd
Breaking News on Outsourcing Pharma Language: en Genres: Business, Business News, News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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A bitter pill to swallow: young people dislike tablets more than old
Sunday, 19 October, 2014
Changing pills to a more user-friendly formulation can increase patient compliance, brand loyalty, and extend IP exclusivity, says CMO Hermes in an exclusive podcast.
