For The Love Of Emails Podcast- Powered By Netcore

Author: Netcore.co

For The Love Of Emails Podcast, powered by Netcore, is dedicated to helping B2B professionals of all walks engage, grow, and retain customers through seamless and personalized communication. Discover actionable ways to increase ROI and deliver value across multiple channels. As the global market continues to grow in complexity, our guests will teach you how to conquer your very own piece of it Laser-focused conversations on ways to increase ROI and deliver value through email innovations, personalization, optimization, email deliverability & email campaigns. You will hear insights into the real, working world of B2B marketing. No fluff. Tune in to hear best practices and tactical solutions from thought leaders and practitioners and master your email communication. This podcast is brought to you by Netcore solutions, the only global email engagement leader delivering marketing ROI and value to 20 global unicorns and 5000 brands for over two decades.
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Language: en

Genres: Business, Marketing

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EP #56 Safeguarding Digital Communication: Insights from CRTC's Compliance Chief
Episode 56
Friday, 24 May, 2024

In this episode of the 'For The Love Of Emails' podcast, we're honored to host Steven Harroun, Chief Compliance and Enforcement Officer at the Canadian Radio-television and Telecommunications Commission (CRTC), alongside our esteemed host Matthew Vernhout, VP of Deliverability at Netcore. With Steven's wealth of experience in compliance and enforcement, particularly in telecommunications and electronic commerce, we delve into how the CRTC safeguards Canadians from digital threats, including email and SMS, while exploring the nuances of Canadian anti-spam legislation. In this podcast, they discussed: A brief description of the CRTC's role and how it operates within the digital space. Tips that marketers are missing that would be beneficial for enhancing email and SMS marketing security Cold outreach for business relationship building. Recent CRTC enforcement and their implications – beneficial for marketers to hear. Google and Yahoo authentication changes and its importance for brands and marketers. Common patterns and trends identified in the digital marketing cyber security space. What's next on the horizon from the CRTC's point of view when it comes to digital communication?