The AI in Business Podcast

Author: Daniel Faggella

The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI. Each week, Emerj research staff and journalists interview top AI executives from Fortune 2000 firms and unicorn startups - uncovering trends, use-cases, and best practices for practical AI adoption. Visit our advertising page to learn more about reaching our executive audience of Fortune 2000 AI adopters: https://emerj.com/advertise
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Language: en

Genres: Business, Management, Technology

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How Commerce Leaders Avoid Renewal Traps and Vendor Drag - with David Cost of Rainbow Apparel
Thursday, 18 June, 2026

Enterprise software costs are rising while vendor performance often isn't, and AI has fundamentally changed what enterprises can credibly threaten to build in-house. In this episode, David Cost, Chief Digital Officer at Rainbow Apparel, explores how enterprise leaders can restructure vendor contracts to maintain exit leverage, eliminate auto-renewal traps, and use AI-enabled build alternatives as a legitimate negotiating tool. The conversation examines the cost-benefit calculus of build versus buy in the AI era, red flags in service-level agreements, and how to negotiate exits from underperforming contracts. This episode is sponsored by UpperEdge. Learn how brands work with Emerj and other Emerj Media options at go.emerj.com/partner