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Business Mastery PodcastAuthor: Dawn Kennedy
Business is dynamic. And everything affects you and your business. Fight with your mother-in-law? Mindset struggle? Market Changes? YUP. So, we're going to talk about it all. No topic is off limits. The goal for every episode is to offer a new and different perspective or provide actionable strategies you can implement now. On the topics you need, to help you run the small business you love, more successfully. To master your own business and to master yourself as its leader and decision maker.Every Wednesday Dawn K. Kennedy, an attorney, author, mentor and the CEO of Convoy Road Coffee Roasters, releases a new episode for your middle of the week dose of ideas and inspiration. In 45 minutes or less. Small bites, expert guests, big impacts. Whether you are a new or seasoned entrepreneur, this show is about all the things around making a bigger impact with your pursuit and growing into your entrepreneurial vision. Language: en-us Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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216. "Speaking to Market Your Business" with Leisa Reid
Episode 216
Tuesday, 14 April, 2026
Send us Fan MailDawn talks with Leisa Reid, founder of GetSpeakingGigsNow.com and the author of Get Speaking Gigs Now. Dawn and Leisa talk about how you can use speaking engagements to enhance the credibility of your business. Lisa explains that “speaking” isn’t only keynotes; it can include facilitation, workshops, and even Facebook Lives, and she shares early steps for local businesses such as leveraging chambers of commerce and addressing common questions or myths in an industry. She outlines a simple process for creating a signature talk by starting with the desired audience action step, then building around three main points. They discuss monetizing speaking through paid engagements or “waive your fee” talks that generate clients, plus the personal fulfillment and content-repurposing benefits of speaking.In this episode…Who is Leisa and whom does she serve? (0:50). Speaking Styles Explained (01:48) Local Speaking Ideas (2:46).Build Your Signature Talk (5:53). Monetize Your Message (8:23). Modern Speaking Myths(11:09). Personal Benefits of Speaking (12:08). Repurpose Your Content (15:26). Leisa’s Information. Website- https://getspeakinggigsnow.com/Leisa’s Books- https://getspeakinggigsnow.com/get-speaking-gigs-now-bookhttps://getspeakinggigsnow.com/manage-to-success-bookSpeaker Readiness Assessment- https://getspeakinggigsnow.com/speaker-assessmentFacebook- https://www.facebook.com/groups/getspeakinggigsnowSupport the showThanks for listening. If you liked what you heard and want more, please visit and subscribe:Subscribe to our Youtube Channel: https://youtube.com/@dawnkkennedyxo?si=DcRcjv7H0KN5_vFPFollow us on Instagram https://www.instagram.com/dawnkkennedyxoFollow us in Tiktok: https://tiktok.com/dawnkkennedyFor weekly in-depth articles, tips, and strategies: https://getinweredoingbusiness.substack.com Dawn’s Website: https://dawnkkennedy.com/Links and Freebies: https://dawnkkennedy.com/resources Support the showSUPPORT THE SHOWOrder Dawn’s book, The Profit Accelerator for Small Business ...
