Power Up

Author: AspenCore

The power electronics market has become a hotbed of innovation. Power ICs based on gallium nitride and silicon carbide are enabling new frontiers in electronic system performance in industrial automation, renewable energy, smart grids, the Internet of things, and other markets. PowerUP podcasts will connect with the worlds leading power electronics experts to explain how the technology is evolving, and what those changes means for every aspect of the industry.
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Language: en

Genres: News, Tech News, Technology

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The Shift from 12V to 48V in Automotive
Friday, 17 October, 2025

Today’s discussion is on one of the most important transformations happening in the automotive industry: the shift from traditional 12-volt electrical systems to modern 48-volt architectures. For decades, 12V has been the backbone of vehicle electronics, but with the rise of electrification, ADAS, infotainment, and software-defined cars, the industry is moving toward more powerful and efficient solutions.To help us explore this exciting transition, I’m pleased to introduce our guest, Madison Ecklund, Systems Manager in the Automotive Body Electronics and Lighting Systems team at Texas Instruments. Madison brings deep expertise in automotive power management and system design, and is responsible for Zone Control Modules and Power Distribution Boxes. She holds an Electrical Engineering degree from Vanderbilt University. She has experience in EMI/EMC compliance, 48V low voltage architectures, and automotive ethernet in-vehicle network evolution.