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Commerce ExperienceWelcome to Commerce Experience, a conversation with Brian Walker. This series features meaningful discussions with commerce industry experts and thought-leaders from around the world. The podcast will focus on the evolving nature of digital... Author: Bloomreach Language: en Genres: Business, Careers, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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One-Click Checkout: How Simplified Payments Supercharge Shopping
Episode 95
Thursday, 21 November, 2024
Online payments are rapidly becoming more seamless, and the question is: Is your brand keeping up? As consumers increasingly demand convenience, simplified payment options are not just a preference; they're reshaping the future of ecommerce transactions.In this episode of Commerce Experience, Roxy and Elena discuss the evolving landscape of online checkouts, from one-click purchasing to MasterCard's bold initiative to eliminate manual card entry by 2030. The two also explore how these advancements are transforming shopping experiences on a large scale, making it easier and faster for consumers to complete their purchases (perhaps, too easy!).TLDRMasterCard's initiative to phase out manual card entry by 2030 and its impactHow innovations like digital wallets and one-click shopping are streamlining consumer transactionsThe effects of streamlined checkouts on consumer behavior and retail strategies
