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Local to LegendAuthor: Emily Steele
Local to Legend is the podcast for local business owners like you, looking for the resources and tools needed to create a scalable, profitable, simply irresistible brand. What makes local businesses different than small businesses? Local businesses have their own little ecosystems they work within. Some local business owners have the hopes of being sold to Unilever (Schmidts) or getting a HGTV show (Joanna Gaines) or being sold in Target (Ben & Jerrys). Others want to be a legend in their own community where people know, love, trust, and refer them all the time. The cool thing about being a legend is its fairly subjective, right? We have legends in Des Moines, Iowa (my home base), but they arent legends in the country. We have legends in the country, but they arent legends in the world. What Ive come to discover in hundreds of conversations with local business owner is this: they desire MORE for themselves. They want to expand, but how? They want to grow their business, but what do they do? They want to pivot, but what will that mean? Local to Legend is about that conversation. And I'm thrilled to have you here. Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Wednesday, 1 January, 1000
